1) lean marketing
精益营销
1.
The lean marketing of real estate shoule take the consumers demand as the origin of production exploring,take convenience of consumers as the rule,make them satisfied in the aspects of setting the production function and price of real estate,contructing the marketing branch and perfecting the seruice management system.
房地产精益营销,应把顾客需求作为房地产企业产品开发的源泉,房地产产品的功能及价格设定、各分销渠道与环节的建设以及完善物业的售后管理系统等方面,应以便利顾客为原则,最大限度地使顾客感到满意。
2) Lean Marketing Channel
精益营销渠道
3) marketing benefit
营销效益
4) cause marketing
公益营销
1.
As the enterprises pay more attention to social responsibility,the cause marketing has already become a high exposing、low costing way which can promote enterprises popularity,but the enterprises in our country do not have a complete understanding about it.
当今企业普遍注重社会责任的理念,公益营销已经成为高频亮相、成本低廉的提高企业知名度和美誉度的方式,但是我国企业对公益营销的认识尚处于起步阶段。
5) lean distribution
精益分销
6) precise marketing
精确营销
1.
On precise marketing of Hu nan Telecom based on competition information;
对湖南电信实施基于竞争情报下的精确营销的探讨
2.
This research tries to use the theories of marketing to study the method and the application of precise marketing base in data mining.
本文试图运用营销学知识，介绍基于数据挖掘技术的精确营销的方法和理念，并结合电信企业目前的营销现状和存在的问题论述了电信企业开展精确营销的必要性和必然性。
3.
Based on the theoretical framework of analytical customer relationship Management, this paper focuses on the system frame of the precise marketing methodology for mobile data products and the study of customer value, behavior analysis and marketing of target market.
移动数据产品应在客户细分的基础上,实行差异化的营销战略,结合产品创新,以先进的信息技术为利器打造精确营销的竞争平台。
补充资料：LP精益生产（lean production）
LP精益生产（lean production）：所奉行的目标原则是尽善尽美，力图以最小的投入获得最大的产值，以最快的速度进行设计和生产，无休止地追求降低成本，追求消灭残次品，追求零库存，全面、高效、灵活、优质的服务等。精益生产的特点是对消灭物流浪费的无限追求。虽然在现实中几乎不可能达到这种理想的完美境界，但是不间断地追求而产生的效果是惊人的。
说明：补充资料仅用于学习参考，请勿用于其它任何用途。
参考词条