This paper intends,from the perspective of cognitive pragmatics,to analyze the four cognitive pragmatic factors influencing the understanding of euphemisms: the accessibility of pragmatic intention,the degree of shared context knowledge,pragmatic inference and metaphor mechanism.

The thesis sets out to study the speaker s pragmatic intention in communication.

The translation of pragmatic force in cultural translation;

Translation is a cross-cultural communication,the veracity of which lies in a translator s correct understanding of the pragmatic force and cultural meaning of the original text.

This paper aims to study empirically the influence of pragmatic force and stylistic considerations on the translation of discourse deixis.

There are many sorts of intentions, illocutionary intention and perlocutionary intention are the most important intentions in the analysis of utterance meaning, and their accomplishments rely on recognition of them.

There are many sorts of intentions, illocutionary intention and perlocutionary intention are the most important intentions in the analysis of utterance meaning, and their accomplishments rely on recognition of them.

We classify the objects to which teacher s codeswitching adapts into the linguistic reality,the teacher s roles and the teacher s speech intention.

In this paper, the author explores the general characteristics of SPP from the perspectives of information flow, pragmatic vagueness, clause focus, and communicative intention.

But only the latter two can assure the deep coherence of a discourse as a result of the fundamental coherence function of discourse intention, through which relevance is achieved by choosing proper codes and communicative strategies, steering the discourse flow and its understanding, as well as making inferential integration.