In the paper, the writer puts forward some views on the key strategies of establishing the educational brand: clarify the market position, determine the characteristics of running the school; strengthen the consciousness of quality, enhance the brand fame; pursue the project of famous teachers, seek the effect of fine works.

A Research on the Education Brand Cultivation in Tianjin University of Technology and Education;

Research of Building Distance Education Brand Based on Campus Culture

Using the concept "brand",the article analyzed the characteristics of distance education brand,and recognized the management service as the core of TV universities brand.

Thought about exploiting training pattern of leader education;

President Jiang Ze-min always holds the view that leader education should exert itself to develop the quality of leaders,which is based on the socialist construction,the present world s characteristics and the developing tendency of society.

The leader education should follow such tips: Most leaders should receive training; The trends to Subjectivism and dogmatism was forbidden; The Marxist learning style of connecting of praxis and theory was declared; Strong organization, scientific mechanism and vario.

IT application of Cadre education is an important tendency of the developement of cadre education.