1.
Library Marketing 2.0: Making Good Use of Web2.0 Technology to Build a New Road for Library Marketing
图书馆营销2.0——善加利用Web2.0技术构建图书馆营销新通路
2.
Marketing Strategies of Digital Library with 4P and 4C Marketing Mix Integrated
整合4P与4C营销组合的数字图书馆营销策略
3.
A Preliminary Research Into the Marketing Mode and Tacfics of Library Service in the New Century;
世纪之初图书馆营销方式与策略初探
4.
Library Marketing Tactics Based on Information Messiness"
基于“信息迷茫”的图书馆营销策略
5.
Academic Libraries Marketing Practices under the Web2.0 Environment
Web2.0环境下的大学图书馆营销实践
6.
Analysis on Public Library's Marketing Management under the View of Non-profit Organization
非营利组织视角下的公共图书馆营销管理浅析
7.
Study on Marketing for Library Service from its Characteristics of Services
从图书馆的服务特性谈图书馆服务营销
8.
On the Marketing Policy of the Information Service in Libraries of Col leges and Universities
浅谈高校图书馆的信息服务营销策略
9.
Service & Marketing Strategy of University Library In Net Era;
网络时代高校图书馆服务与营销策略
10.
On Network Selling of Information Products in University Library;
试论高校图书馆信息产品的网络营销
11.
The management of the library knowledge and the market selling idea of higher school;
高校图书馆知识管理与市场营销理念
12.
Inner Sale Used within the Arrangement in the Higher Education College Libraries;
内部营销在高校图书馆管理中的运用
13.
Marketing Strategies of Information Consulting Service of University Library
高校图书馆信息咨询服务的营销策略
14.
The Application of RSS (Really Simple Syndication) in Library’s Personalized Marketing
RSS在图书馆个性化营销中的运用
15.
A Study of Business Process Reengineering Based on Information Marketing in Libraries in China
基于信息营销的图书馆业务流程重组研究
16.
Study on the Construction of Human Resources Based on Information Marketing;
基于信息营销的图书馆人力资源建设研究
17.
Thoughts on Application of Service-selling in Library;
服务营销应用在图书馆服务中的一点思考
18.
A Tentative Analysis on Applying the Theory of the Marketing to the Management of the Library;
在图书馆管理中导入市场营销理论探析