1.
Appraisal Resources in English Commercial Advertising Discourse;
英语商业广告语篇中的评价资源研究
2.
Analysis of Attitudinal Resources in English Commercial Advertisements;
英语商业广告语篇中的态度资源分析
3.
On Cross-Genre Phenomenon in Commercial Advertising Discourse;
意料之外,情理之中——分析商业广告语篇中的跨语类现象
4.
A Research on the English Translation of Chinese Commercial Advertisements from the Perspective of Text Analysis;
从语篇分析角度探讨中文商业广告的英译策略
5.
Textual Features of English Advertisements and C-E Advertisement Translation;
英语广告语篇特征与汉语广告语篇英译
6.
On the Textual Cohesive Ability of Pun in Advertising Discourse
广告语篇双关语的语篇衔接功能探究
7.
A Study on the Language Design of Chinese and English Commercial Advertising in Pragmatics;
中英文商业广告语言设计的语用研究
8.
Pragmatic Analysis on English Commercial Advertising-Salience;
英语商业广告的语用分析—意识突显性
9.
On the Features of False Advertising in Commercial English Advertisement;
论商业英语广告中虚假标榜语的特点
10.
Perlocutionary Effect Through Figures of Speech in English Commercial Advertising;
英语商业广告中修辞格及其言后之果
11.
Influence of Tenor on the Mood System of English Advertisement Discourses;
语旨对英语广告语篇语气系统的影响
12.
Analyse Von Werbetexten in Der Deutschen und Chinesischen Sprache Aus Der Perspektive Der Pragmatik und Textlinguistik
从篇章和语用角度分析德语和汉语的广告语篇
13.
Pragmatic Functions of Hedging in English Commercial Advertising
英语商业广告中模糊限制语的语用功能分析
14.
A Pragmatic Approach to Chinese and English Code-switching in Advertising Discourse;
广告语篇中英汉语码转换的语用研究
15.
Interpersonal Functions of Person and Mood in English Advertising Discourse;
英语广告语篇中人称、语气的人际功能
16.
Code-switching in the Advertisement Discourse and Its Pragmatic Functions
广告语篇中的语码转换及其语用功能
17.
Ambivalence as a Pragmatic Strategy in Commercial English Advertising Captions;
模棱两可—英语商业广告标题中的语用策略
18.
The Characteristics in the English in Commercial Advertisements for Females;
以女性为对象的英语商业广告的语言特点