1.
The Changes of the Aim Groups of Advertising and the Media;

从大众到小众:论广告传播受众与媒介变化
2.
Analysis of Advertisement Receivers:from the Perspective of Communication Studies;

基于传播学受众研究传统的广告受众分析
3.
Involvement and its Impact upon the Communication Effects of Advertising;

受众卷入及其对广告传播效果的影响
4.
Reflection and Analysis of Psychology of Audience-orientation in Modern Advertisement Spreading;
现代广告传播中受众心态例析与探讨
5.
The Research about the Relation between Interactive Communication of the Net Advertising and the Characteristics of the Accepters;
网络广告互动传播与受众接受关系研究
6.
To re-examine audiences position in current advertisement dissemination;

重新审视受众在当前广告传播中的定位
7.
Effect of Network Advertising Transmission from the Perspective of Audience's Initiative

从受众能动性视角探析网络广告传播效果
8.
A Research on Interactive Consciousness in TV Ad Communication --Analyzing from Audience Attention and Comprehension;
电视广告传播中的互动意识——从受众注意和理解分析
9.
From Communication for Target Population to AD Media for Target Population:A Critical Rethinkings Based on the Types of Communication
从分众传播到分众类广告传媒:基于传播转型的批判反思
10.
Denmassification-Exploitation and Visual Communication Design of Environment Advertising Media;
分众传播—环境广告媒体的开发与视觉传达设计
11.
The Impact of Traditional Esthetics on the Public Acceptance of Ads

浅析传统美学对广告受众认知的影响
12.
Advertising Industry,Advertising Propagation and Advertising Agent in Globalization:

遭遇全球化:广告业、广告传播与广告人
13.
The other of course is to advertise; to take advantage of mass dissemination and let it spread the word for you.
另一种当然就是做广告﹐利用大众传播媒介﹐让它替你做宣传。
14.
Disseminators,Audience,and Channels:A Study of the Profound Mechanism of Blog Dissemination;
传播者、受众、渠道:博客传播的深层机制
15.
Not only this, development of advertisement has profound influence on the mass media and entertainment.
此外﹐广告业的发展对大众传播媒介﹐娱乐业有着举足经重的影响。
16.
Weight-reducing Advertisements and Morbid Slim Culture-On Mass Media s Cultural Control of Women s Bodies;
减肥广告与病态的苗条文化——关于大众传播对女性身体的文化控制
17.
The Analysis of the Unified Management Mode of TV Advertisement from the Antitrust Law Point of View
分众传播时代电视广告统一经营模式的反垄断法分析
18.
A means of mass communication, such as newpapers, magazines, radio, or television.

大众传媒大众传播手段,如报纸、杂志、广播或电视